Category Archives: Mailing

August Fund Raising Letter

THE SHERMAN DEMOCRATIC TOWN COMMITTEE

Dear Neighbor,

It is almost two years since Sherman elected Don Lowe, First Selectman, and Kevin Keenan, Selectman. Both Don and Kevin thank you for the support you have given them, and greatly appreciate the opportunities they have had to serve and work with the people of Sherman. It has been a very busy and productive two years.

What has been accomplished in the first two years?

■/ Followed a zero budget increase in 2018 with a tax decrease of 2.5% in 2019.

■/ Made Sherman’s infrastructure a number one priority. Putting together a team with the necessary expertise and experience resulted in significant progress in returning potable water to our public buildings and school.

■/ Provided strong, responsive support to our Seniors.

■/ Led a regional effort to create baseline air monitoring in response to the anticipated opening of the Cricket Valley Natural Gas plant.

■/ Reinvigorated and expanded town boards and commissions by inviting, involving, and utilizing the untapped talent that Sherman’s residents have to offer.

■/ Improved coordination between town entities and better overall communication has led to improvements and greater efficiencies in serving the taxpayer.

While we have made great progress in the first two years, there are many challenges facing the town government in the immediate future including;

  • Continued effective management of the town budget
  • Development of a new farm management plan for Happy Acres
  • Support for increased activities and housing for our seniors
  • Final resolution of the water issues facing our town center

■/ Long term planning for town infrastructure needs to avoid future issues

The Sherman Democratic Town Committee spends considerable time and effort in recruiting the best candidates to serve our town. We believe in utilizing the strengths and talents of all who volunteer their time and support and we thank them for doing so.

To keep making progress for Sherman, we ask for your financial support and sincerely thank you for your contributions to our efforts.

To make donating easier, click on this link to use your credit card.

With gratitude,

The Sherman Democratic Town Committee

Paid for by the Sherman Democratic Town Committee Robert Gamper, Treasurer

Wrap-up: Our Campaign Was Like a Duck

We’ve all heard the quote about how we should aspire to be like a duck: calm and smooth on the surface, but paddling like heck underneath. A good political campaign works the same way. Voters (and the opposition!) should see only an organized, powerful message consistently and clearly communicated… but if we want to win, we’d better be paddling our little webbed feet off.

This year, we seemed to glide over the water. Voters saw cleanly designed, upbeat campaign literature show up in their mailboxes and in their newspapers. They read succinct, informative bios of our candidates in the local newspapers. They scrolled through, liked, and shared engaging and informative Facebook posts and videos. They met cheerful, informed candidates and volunteers at their doors and chatted with them on their phones. They read interesting columns written by our candidates. They enjoyed another House Tour, let their kids bounce around in our Harvest Fair obstacle course, and grabbed a donut and a chat outside the IGA before the election.

But we paddled like hell under the surface.

Everyone knows that the campaign team and candidates lived and breathed this thing for ten weeks. But without the input and effort of everyone who contributed in ways both big and small, we would not be celebrating our victories today.

Below the surface, we all, as a team, were churning to November 7. Campaign signs were designed and ordered early. Our 2017 House Tour–which funds an enormous portion of the campaign–was the most successful one ever. This year, we knocked on doors—a significant mission that takes not only a team of brave and determined volunteers, but also hours and hours of behind-the-scenes strategizing. Phone banks were planned, scheduled, and executed. We agonized over the exact wording on ads and mailers, but we also stamped and addressed hundreds of postcards. Columns were written and re-written. A master calendar of every event to take place in Sherman over the course of the campaign was composed, shared, and re-shared. Facebook videos were scripted, filmed, edited, and then scrapped and re-shot again. The newsletter team composed and sent three newsletters focused on the campaign. The newspaper was filled with our letters of support for our candidates as well as letters that clearly illuminated the faults of our opponents. Before the debate, candidates and their volunteer coaches prepped. We solicited donations with a massive letter-mailing campaign; and then tallied, recorded, and tracked all of the paperwork involved in that process. Thank-you letters were written and sent to our donors. Website content was created and constantly updated. Budgets were written, updated, and carefully followed. We ordered, set up, manned, and packed up a bouncy obstacle course for the Harvest Fair; then just weeks later set up, manned, and even enjoyed the always-popular DTC table at the Halloween Bash. We negotiated with IGA to let us host “Donuts with Dems;” then decorated and managed that table for hours. And on Election Day itself, volunteers sat at the polls, crossing off lists of voters and delivering those lists to yet another team of volunteers who made that crucial, final get-out-the-vote push on the phones.

Because we paddled together, as a team, we are celebrating today. It’s undeniable that timing was on our side this year—our town, and our nation, were ready for a change. But without the efforts of every single person who was a part of this mission, from the candidates themselves to the volunteers who found the time to make even a few phone calls, we could very well be facing a far less reassuring future for our town.

Thank you. You did this. There is much work to do moving forward, but first we as a team should take the time to appreciate our wins and recognize our efforts.

Go Blue!